Charity work for Dimension Data

A special charity artwork of Mark Cavendish created for Dimension Data by artist James Straffon

Following a company-wide draw, 22,100 € were raised from this unique artwork.

“That’s a lot of bicycles for children in Africa!!”
Marta Duponselle, Senior Marketing Manager, Dimension Data.

Forming a valuable part of the When the Fox met The Rooster project, a special artwork was created specific to Team Dimension Data, as a mechanism to generate focus and potential revenue for the Qhubeka Charity.

Team Dimension Data for Qhubeka raises funds for the Qhubeka to mobilise people on bicycles in Africa, as part of the #BicyclesChangeLives Campaign.


All artwork, text and images © James Straffon 2020.

When The Fox met The Rooster and Other Stories


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F
olklore tells of a grand race which cut across impassable snow-capped peaks, and treacherous wind-swept shores. Over one hundred editions of the ‘Grand Boucle’ have rolled this giant loop, each writing the triumphs and tragedies of legendary adversaries.

And so it was, Renert found himself on a soft-sunny morning, sitting upright outside the Café au Réveil-Matin, in Montgeron - a small town on the southern edge of Paris. Shortly, a small man sporting an over-sized newsboy cap parked a bicycle nearby, sat down on the grass, and took a long draw on a dusty bottle of red wine. “Will that effect your ability to cycle?” enquired Renert. The small man fixed his gaze on the fox. “I hope so,” came the response. Renert came to understand the man had once been a chimney sweep, and although born in far off Italy, was trying to embrace the cultures of his new homeland, hence entering a new bicycle race, with high honours at stake. Happily, the chimney sweep would win. 

All artwork, text and images © James Straffon 2020.

The Twelve


All artwork, text and images © James Straffon 2020.